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Member Benefit NIADA

Certified Pre-Owned (CPO)

What is it?

The demand for Certified Pre-Owned vehicles is at an all-time high. And dealer-branded Certified Pre-Owned programs don’t always resonate with customers who are looking for assurance and reliability. The NIADA Certified Pre-Owned (CPO) Program, exclusive to members, provides your dealership the opportunity to reach the large volume of used vehicle shoppers, looking for a certified vehicle.

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Why Certified Pre-Owned?

Join the thousands of NIADA dealer members who are profiting from the Certified Pre-Owned program.

More Profit

CPO vehicles bring (on average) higher price points than non-certified counterparts

More Profit

Confidence

Provides 3rd Party endorsement that CPO vehicle meets high-quality standards

Confidence

Assurance

Program is backed by the reputation of a well-respected national association

Assurance

Accountability

Reassures customers that the dealership is held to a code of ethics established by a respected 3rd party organization

Accountability

Quicker Turnaround

CPO vehicles (on average) turn faster than non-certified counterparts

Quicker Turnaround

More Attractive

Our administrators improve your ability to attract customers and provide services similar to new car franchises

More Attractive

You are in control. You choose the administrator that you want to work with.

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